7 Must-Try (and Some Avoid) TikTok Beauty Trends for 2025
7 Must-Try (and Some Avoid) TikTok Beauty Trends for 2025

Hey, Let’s Dive Into 2025’s Wildest TikTok Beauty Trends
Monina and Velia spill the tea on seven beauty crazes blowing up TikTok this year. Some are worth bookmarking, others… let’s just say proceed with caution. Ready to see which trends you’ll add to your routine and which ones to skip? Let’s go!
1. Caveman Skin “Reset”: Why Ditching All Products Backfires
The trend: So this 22 year old Tia Zakher TikTok influencer decided to not use cleansers, moisturizers, sunscreen—just let your natural oils and dead skin build up.
The reality check: Experts warn this leads to clogged pores, dermatitis neglect and even fungal acne.
Pro tip: Keep it simple, not savage. A gentle cleanse, light toner, moisturizer and broad-spectrum SPF will let your skin recover without the horror-show mud mask effect. I'd love to help you discover what's best for your skin.
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2. Wig Love: Finding Your Perfect Remy Human-Hair Style
The trend: Clip-in bangs, layered bobs and flowing wigs everywhere—even on TikTok Shop.
Why Remy rules: All cuticles run the same way, so strands lie flat, shine bright and handle heat styling.
What to watch out for: Synthetic blends may save bucks but can’t survive a curling iron. Always use a breathable wig cap—and give your scalp a break so your real hair can breathe, too.
3. Golden Glow: Sunset Blush Meets Juicy Cherry Lips
The trend: Creamy peach and coral blush layered with a pop of gold highlight, plus a sheer cherry-tint gloss.
Why it works: You get that “golden hour” warmth on your cheeks and lips that look fresh, full and dewy—no heavy matte formulas needed.
How to nail it: Blend a cream blush into apples of cheeks, dust with a light translucent powder, then swipe on a juicy gloss for a low-maintenance glow-up.
4. Flashback ’90s Blowout & Feathered Volume
The trend: Big, swoopy blowouts with deep side parts and flip-out ends that scream “Fuller House.”
Styling hacks: Round brush + root lift + blow-dry up and over, then finish with a light mist of hairspray.
Why we love it: It’s effortless volume that frames the face and instantly feels nostalgic—and fun.
5. Sparkle Accents: Hair Tinsel & Feather Extensions
The trend: Tiny strands of shimmer (tinsel). We hope that the next trend is playful feather clips for festival-style flair.
See trend here!
Installation tip: Attach to dry, clean hair with a dab of clear lash glue or micro-rings, then blend in your natural strands.
Wear any day: These accents are lightweight, damage-free and totally removable—perfect for a weekend party or just brightening your Monday.
6. Jellyfish Haircut: The Bold Disconnected Mullet
The trend: Short, flipped-out layers hovering above long “tentacle” lengths—zero blending. See here!
Styling reality: It’s high-maintenance, needing daily blow-dry flips and precise cuts.
Think twice: If you live for bold statements and don’t mind fussing with your shape each morning, this could be your signature. Otherwise, maybe stick with softer, more wearable layers.
7. AI-Driven Skincare: Your Personalized Formula in Minutes
The trend: In-clinic dermoscope scans plus lifestyle quizzes that “print” a custom cleanser, serum and moisturizer.
Why it’s cool: You skip the guessing game, cut product waste and get a routine tailored to your unique skin needs.
Keep in mind: AI is a fantastic guide, but it doesn’t replace your hands-on esthetician or dermatologist. Use technology as a partner, not a perfectionist.
Which trend will you try first? Drop a comment, share with your beauty bestie, and hit subscribe for more honest, playful takes on what’s hot (and what to skip) in the world of beauty.
Stay glowing!